Posts Tagged "mobile app market size"


During the iPhone 6 event held in Cupertino earlier this year, company Apple had a HUGE announcement… They announced that the iTunes app store has reached 1.3 million apps – this is updated from the 1.2 million mobile apps that they’d announced in June. In June of last year, Apple had announced that there were 900,000 apps available on their platform, which had been downloaded 50 billion times. The mobile app world...

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By the end of 2014, approximately 1.76 billion people will own and use a smart phone, according to a study conducted by marketing research firm eMarketer. 25% of the world’s population, that is. The number represents a jump in growth of 25% as compared to stats from the previous year, according to the company. However, these status do not reflect individual adoption rates of many countries, such as ones in the Asia-Pacific...

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A staggering 94% of small businesses are using smart phones and other devices to conduct their business. These businesses haven’t just jumped on a trend. Switching to smart phones are saving businesses to the tune of the billions every year. According to a survey done by AT&T and the Small Business & Entrepreneurship Council, over the past year small businesses have saved $67.5 billion by using mobile apps, tablets,...

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So you’ve built the world’s greatest mobile app, but there’s a problem: It only has three downloads. (Two from your team to test the link, and one from your mom, who claims it gave her a virus.) What do you do now? Market it, of course! Using the key strategies below, you can ensure that your app has a shot at success so all your hard work doesn’t go to waste: 1. Get Optimized The first, potentially most important part of your...

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