How To Make a Video Like a Professional For Under $250

Video marketing is here to stay; it’s an essential selling and marketing tool for any business. If you are wondering whether it’s worth investing in video marketing, the answer is yes. The numbers in support of video marketing are staggering: Video marketers get 66% more qualified leads per year and achieve a 54% increase in brand awareness. 76.5% of marketers and small business owners are getting results with video marketing. 83% of those using video think it gives them a good ROI;.

Read More
24 Email Marketing Stats Every Business Owner Should Know [Infographic]

Email marketing is the cornerstone of many marketing programs. It can make engaging with and retaining customers much easier with high-powered tools like automation and personalization. And using mobile-friendly email templates ensures that no matter what device your customer uses to view them, your emails will always look great. Campaign Monitor has created an infographic, 24 Email Marketing Stats You Need to Know to help you understand just what value email marketing brings to a small business. For example, for every $1.

Read More
What is a Mobile-First Approach?

This is our newest blog series featuring expert opinion and experience from Bizness Apps employees in all departments. We aim to capture emerging trends and challenges in sales, marketing, design, and product development. The first blog post in this series on is contributed by our Director of Marketing, Kevin Schrage. Kevin markets hard and enjoys watching sunsets, in that order. As time spent on mobile has outshone desktop, mobile interactions have also surpassed all other media for brand-based interactions. According to Think.

Read More
Free Marketing: How To Post Your Business Ad on Craigslist [Template]

From tutoring and car repair to clothes and used furniture, Craiglist is the ultimate online marketplace to find specific products and services. If you sell goods or provide services directly, Craigslist is a marketing tool you should consider. According to Entrepreneur, “Small businesses both online and off are realizing the marketing power of Craigslist.org.” Here’s a quick roundup of the stats. Founded in 1996, Craigslist gets 10 million unique visitors a day. With an online classified ads format organized by region or city,.

Read More
3 Apps That Use Influencers to Drive Installs

Influencer marketing has brought a lot of success to companies in the last few years. It has proven to be a cost-effective and high ROI strategy for marketers of all budget sizes because of the ability to connect with audiences of all sizes. So whether you are a small growth stage company working with micro-influencers, or a goliath spending your budget on a top social media influencer, you can drive a return. Of late, mobile apps have stepped into the influencer game.

Read More
Marketing So Good It’s Scary: This Year’s Best Halloween Campaigns

Who doesn’t love a good marketing campaign? Halloween is one of those holidays that brings out the best in marketing. And as Brafton says, “A well-crafted holiday marketing campaign, timed just right, can leave a lasting impact well after the spooky day has come and gone.” This year, these five companies stood out with their never-done-before Halloween campaigns. Happy Halloween! 1. Lyft’s Strange Mode Lyft got in the spirit of the release of the second season of Stranger Things and Halloween with.

Read More
Extra! Extra! How To Get Press Coverage For Your Small Business

Small business owners wear a lot of hats, including the one of Accountant, Customer Service Specialist, and Product Manager. So, they might not always have the time to put on the “marketer’s hat”. While mom-and-pop shops should definitely focus on delivering that amazing small business experience, they shouldn’t forget to market that amazing experience to the outside world. One way to do this is is by getting local press coverage for your small business, which in turn should get those new customers.

Read More
The Holiday Marketing Guide For Small Businesses

We have officially entered the holiday season! October through January is filled with holidays from Halloween to New Years. As a small business, you can take advantage of this joyful time by taking your marketing efforts to the next level. There are many different ways a small business can celebrate (and profit from) the holidays, so let’s jump right into to our extensive guide.   Customer Appreciation 1. Holiday cards: Send out personalised holiday cards to your most loyal customers. While your.

Read More
Are Your Customers Loyal? Answer These 5 Questions

Once your business starts to gain traction and earns a solid customer base, you will want to turn your attention to growing your brand. You can predict how likely past customers are to return if you understand and measure your brand loyalty. Customer loyalty is an important building block for the positive reputation of a business. If customers are satisfied (or even overjoyed), the chances of getting more business from them becomes a lot easier. So, it’s necessary for any business to.

Read More
5 Simple Tips for Small Business to Boost Social Shares

Shares have become the social media marketing equivalent of gold, especially for small businesses. Each share is a chain reaction where brand messaging is relayed to an entirely new audience, which can greatly help generate leads and sales. As it stands, Facebook is the undisputed king of social shares, making up for over 90% of shared articles in the first half of last year. Shares are what can bring brand messaging to a worldwide level. Take Poo-Pourri for example: they started off.

Read More
  • 1
  • 2